thelittlebabyshop.com.au | Free Online SEO Audit for thelittlebabyshop.com.au

Tasks

Avoid using deprecated HTML tags.

SEO

URL

Domain : www.littlebabyshop.com.au/

Character length : 26

Title

Baby Gifts Online - Newborn Baby Gifts & Baby Hampers

Description

Newborn Baby Gifts, Baby Shower Gifts, Christening Gifts, Baby Gift Boxes, and Baby Hampers delivered Australia wide including Sydney, Melbourne and Brisbane!

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

url: https://www.littlebabyshop.com.au/
site_name: The Little Baby Shop
type: website
title: Baby Gifts Online - Newborn Baby Gifts & Baby Hampers
image: http://cdn.shopify.com/s/files/1/0733/7369/t/5/assets/logo.png?6527794236411332926
image:secure_url: https://cdn.shopify.com/s/files/1/0733/7369/t/5/assets/logo.png?6527794236411332926
description: Newborn Baby Gifts, Baby Shower Gifts, Christening Gifts, Baby Gift Boxes, and Baby Hampers delivered Australia wide including Sydney, Melbourne and Brisbane!

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://littlebabyshop.com.au/robots.txt

User-agent	Disallowed for the search engines
*	/admin /cart /orders /checkout /7337369/checkouts /carts /account /collections/+ /collections/%2B /collections/%2b /blogs/+ /blogs/%2B /blogs/%2b /design_theme_id /preview_theme_id /preview_script_id /apple-app-site-association
adsbot-google	/checkout /carts /orders /7337369/checkouts /design_theme_id /preview_theme_id /preview_script_id
Nutch	All subpages are denied to crawl

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

Baby Gifts Online - Newborn Baby Gifts & Baby Hampers

Character length : 57

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 10%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
2	4	3	1	2	4

Heading structure in the source code

<H1> Treat them to a gift of Love...
<H2> Featured Gifts
<H1> Baby Gifts Online
<H3> What Sets Us Apart?
<H3> Send Something Unique
<H3> Our Promise To You
<H2> Testimonials
<H2> Our Corporate Customers
<H2> Our Brand Partners
<H4> The Little Baby Shop Blog
<H5> 5 Reasons why babies cry and how to soothe them
<H5> How to wrap your baby
<H6> Sign Up for our Newsletter
<H6> Helpful Links
<H6> Useful Pages
<H6> Social

Word cloud

baby70
gifts24
gift22
shop12
girl8
hampers8
little7
all7
boy7
testimonials5
delivery5
customers4
hamper4
order4
sure4
australia4
packaging4
how4
take3
great3
hungry3
send3
first3
today3
every3
know3
needs3
care3
check3
babies3
something3
wrap3
them3
box3
neutral3
customise3
love3
perth2
melbourne2
continue2
account2
sydney2
reading2
brisbane2
faqs2
nzd2
large2
charts2
sgd2
mums2
help2
across2
including2
knowing2
ourselves2
pride2
blog2
usd2
home2
loyal2

Keyword matrix

word	title	descriptions	heading
baby
gifts
gift
shop
girl
hampers

Two Word cloud

baby gifts10
your baby5
baby gift5
little baby4
baby girl3
baby boy3

Three Word cloud

baby girl gifts2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 19 images on this web page.

Alternate attributes for the following 4 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Readability

Flesch–Kincaid Grade Level

5.10

Flesch Reading Ease

71.90

Coleman Liau Index

11.10

Automated Readability Index (ARI)

3.90

Dale–Chall Readability

4.40

SMOG Index

8.50

Spache Readibility

5.00

Number of letters

4604

Number of words

1007

Number of sentences

134

Average words per sentences

Number of syllables

1515

Syllables in words

1521

Average syllables in words

1.50

Number of words in first three syllables

112

Percentage of word / syllables

11.12

Words not in Dale-Chall easy-word list

261

Words not in Spache easy-word list

217

Technologies

Mobile optimization

This website is optimal for mobile devices!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible only in one version. The version without www is redirected to the version with www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Loading time

2,906 ms

Table layout

Good! No nested tables found.

Number of HTTP resources

103

Number of source domains

Render blocking resources

Good! No render blocking elements found!

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

https://www.littlebabyshop.com.au/services/javascripts/currencies.js

File size of all javascript files combined

1.64MB

Javascript minifying

You can save 679B (38% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

File size of all css files combined

189.26KB

CSS minifying

You can save 3.9KB (25% compression) on the analysed URL by minifying the CSS files.

By minifying https://cdn.shopify.com/.. /styles.css?17382405362757366655 you can save 3.6KB (28% compression rate)
By minifying https://evmreviews.expertvillagemedia.com/evm-testimonial.css you can save 330B (13% compression rate)

Speed test – Compression

Uncompressed size of the of the HTML

134.90KB

Gzip compression

Your site uses compression.

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
https://expertvillagemedia.com/.. /embed.php?shop=the-little-baby-shop.mysh...	60 seconds
https://s3-us-west-2.amazonaws.com/.. /client.json	60 seconds
https://syndication.twitter.com/settings	10 minutes
https://connect.facebook.net/en_US/all.js	20 minutes
https://connect.facebook.net/en_US/fbevents.js	20 minutes
https://connect.facebook.net/.. /623647961124972?v=2.8.34&r=stable	20 minutes
https://apis.google.com/js/plusone.js	30 minutes
https://cdn.shopify.com/.. /trekkie.storefront.min.js?v=2017.09.05.1...	30 minutes
https://platform.twitter.com/widgets.js	30 minutes
https://cdn.ywxi.net/js/1.js	60 minutes
https://cdn.ywxi.net/js/1.js?shop=the-little-baby-shop.myshopify.com	60 minutes
https://omnisrc.com/inshop/launcher.js?v=2018-12-10T03	60 minutes
https://www.google-analytics.com/analytics.js	2 hours
https://cdn.shopify.com/s/javascripts/currencies.js	10 hours

Speed test – Images

File size of all images combined

741.79KB

Image optimisation

You can save 333.8KB (61% compression) by optimising the images below:

By lossless compressing the https://cdn.shopify.com/.. /slideshow_1.jpg?17382405362757366655 you can save 192.6KB (94%) data.
By lossless compressing the https://cdn.shopify.com/.. /payment_secure.png?17382405362757366655 you can save 29.4KB (96%) data.
By lossless compressing the https://evmreviews.expertvillagemedia.com/.. /testimonials2.jpg you can save 28.8KB (77%) data.
By lossless compressing the https://evmreviews.expertvillagemedia.com/.. /testimonials3.jpg you can save 20.3KB (78%) data.
By lossless compressing the https://cdn.shopify.com/.. /very_hungry_caterpillar_book_grande.jpg?... you can save 8.9KB (25%) data.
By lossless compressing the https://cdn.shopify.com/.. /playgro_footy_ball_grande.jpg?v=14597690... you can save 8.4KB (21%) data.
By lossless compressing the https://cdn.shopify.com/.. /birth_certificate_set_cdaedc2a-8df5-4f8b... you can save 8.2KB (23%) data.
By lossless compressing the https://cdn.shopify.com/.. /our_brands_grande.jpg?192639681824766254... you can save 7.9KB (26%) data.
By lossless compressing the https://cdn.shopify.com/.. /our_customers_grande.jpg?183178416884807... you can save 7.8KB (27%) data.
By lossless compressing the https://cdn.shopify.com/.. /blue_giraffe_toy_grande.jpg?v=1509759677... you can save 5.6KB (30%) data.
By lossless compressing the https://cdn.shopify.com/.. /tiny_tatty_teddy_comforter_boy_grande.jp... you can save 5.6KB (27%) data.
By lossless compressing the https://cdn.shopify.com/.. /tiny_tatty_teddy_comforter_girl_grande.j... you can save 5.2KB (28%) data.
By lossless compressing the https://cdn.ywxi.net/static/img/tm-float.png you can save 4.8KB (52%) data.
By lossless compressing the https://www.expertvillagemedia.com/.. /evm-prev.png you can save 180B (20%) data.
By lossless compressing the https://www.expertvillagemedia.com/.. /evm-next.png you can save 136B (16%) data.
By lossless compressing the https://evmreviews.expertvillagemedia.com/images/stars-5.png you can save 123B (19%) data.

Links

We found a total of 58 different links.
Internal links: 55
External links: 3

External links:

Link text (anchor)	Link strength
https://www.facebook.com/TheLittleBabyShopAustralia
https://plus.google.com/+LittlebabyshopAustralia/about
https://instagram.com/the_little_baby_shop

Internal links:

Link text (anchor)	Link strength
https://www.littlebabyshop.com.au
My Account
Home
Customise Your Baby Gift Box ▾
All Baby Gifts
Baby Gift Packaging
Baby Boy
Baby Girl
Neutral
Help ▾
Delivery
FAQs
Baby Gift Packaging
Size Charts
About Us ▾
Our Story
Contact Us
Testimonials
Why Shop With Us?
Menu
Cart
Customise Your Baby Gift Box
Help
About Us
http://www.littlebabyshop.com.au/collections/baby-gifts
Shop Now
Baby Boy Hampers
Baby Girl Hampers
Build Your Baby Hamper
The Very Hungry Caterpillar Teether Rattle $19.95
Baby Girl Embroidered Teddy Bear $24.95
My First Footy $17.95
Tiny Tatty Teddy "Baby On Board" Car Plush $15.95
Smashable Saving Eggs $29.95
My First Tools Playset Sold Out
Baby Gifts
Baby Boy Hampers
Baby Girl Hampers
delivery schedule
testimonials
The Little Baby Shop Blog
5 Reasons why babies cry and how to soothe them
Continue Reading →
How to wrap your baby
Continue Reading →
Baby Gifts
Baby Boy Gifts
Baby Girl Gifts
Neutral Baby Gifts
Blog
Build Your Own Gift Hamper
External Links
Privacy Policy
Returns Policy
Terms & Conditions

Website security

23.227.38.64

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

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shopla.style

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Icons

Favicon

Good! The website uses favicon.

Order of Heading elements on mobile by position

H1 : Treat them to a gift of Love..., ( 161px from top )
H2 : Featured Gifts, ( 1380.6875px from top )

Typos

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SEO report of thelittlebabyshop.com.au